ACUPUNCTURE · HERBAL MEDICINE · CUPPING · PAIN MANAGEMENT ·
SIMPLE · HOLISTIC · HEALTH
Welcome to SIMPLE · HOLISTIC · HEALTH, where we provide traditional acupuncture techniques and Chinese medical modalities including acupuncture, cupping, Tui-na (Chinese orthopedic massage), e-stim, and Chinese herbal medicine. Our treatments focus on easing pain, enhancing recovery, and improving overall health.
Safe, Proven, and Non-Invasive Care for Chronic Pain and Wellness
Common Ailments Treated with Acupuncture & Chinese Medicine
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Wellness Support: Supporting stress reduction, digestive and gastro-intestinal issues, and lifestyle modification for preventive care.
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Chronic Pain Management: Highly effective for low-back pain, neck pain, and pre/post surgical pain relief and rehabilitation.
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Headaches: Proven to reduce the frequency of migraines and tension-type headaches.
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Enhance Joint Mobility: Improve joint function and range of motion following acute injuries like sprains or impingements.
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Ear, Nose & Throat: Assisting with seasonal allergies, cols & flu, upper respitory and sinus issues.
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Manage Acute & Chronic Pain: Treat common athletic conditions such as tendinitis, runner’s knee, and lower back pain without the side effects of many
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Woman's Health: Offering a holistic approach to gynocological health issues such as irregular periods, painful cramps (dysmenorrhea), and heavy bleeding.
Insurance & Coverage
The healthcare community is increasingly recognizing acupuncture’s value. Many major providers now offer coverage, and Medicare specifically covers acupuncture for chronic low-back pain.
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About Our Clinic
Led by Mark Franco, a California Board Certified acupuncturist with over 20 years of experience, our clinic is committed to providing individualized acupuncture services that promote healing, recovery, and holistic wellness.
Our office offers a comprehensive East-West integrative approach that bridges the wisdom of Traditional Chinese Medicine (TCM) with the evidence-based findings of modern medical research. By combining acupuncture, herbal medicine, and nutritional guidance, I provide holistic care designed to address not only the immediate, surface-level symptoms (the "branches") but also the underlying imbalances (the "root cause") of health issues.
Here is how my approach provides a superior, collaborative patient experience:
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Holistic, Root-Cause Focus: Unlike approaches that solely manage symptoms, I use TCM diagnostic tools—including pulse and tongue assessment—to understand the full spectrum of your health, addressing the root causes of chronic pain, stress, or internal disorders.
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Acupuncture & Herbs: I integrate acupuncture with Chinese herbal medicine to treat patients holisticallly, providing tailored treatments that nourish the body from within and support the immune and digestive systems.
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Modern Research Integration: I stay updated on modern pharmacology and medical studies that validate traditional practices, enhancing safety and ensuring that treatments like herbal medicine and acupuncture effectively complement your overall wellness.
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Collaborative Patient Care: I act as a partner in your health journey, not a replacement for conventional medicine. I am committed to working directly with both the patient and their medical doctors (primary care, specialists) to provide the best patient care possible and ensure all treatments are coordinated.
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Individualized Wellness Plan: Whether treating an injury, reducing the side effects of conventional medication or speeding recovery from surgery, I work with you to develop a personalized, integrated plan that respects both the immediate needs and long-term health goals.
"My goal is to create a seamless synergy between Eastern holistic traditions and Western medical diagnostics, offering a truly integrative path to health and longevity".
Discover Relief with Evidence-Based Acupuncture
Safe, Proven, and Non-Invasive Care for Chronic Pain and Wellness
How Does Acupuncture Work?
Acupuncture is an integrative health technique involving the precise insertion of sterile, fine needles into specific points on the body. While traditional concepts involve the flow of energy, modern NIH-supported research suggests that acupuncture directly influences:
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The Nervous System: Stimulating the release of natural pain-relieving chemicals like endorphins.
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Inflammation Control: Activating distinct pathways that help reduce systemic inflammation.
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Physical Function: Improving mobility and quality of life for those living with chronic conditions.
Acupuncture does more than just mask pain. Research suggests it triggers anti-inflammatory pathways and increases local blood flow to help repair damaged tissues. By stimulating the nervous system, it encourages the release of natural chemicals that help your body reset after high-stress physical exertion.
Is Acupuncture Safe?
Yes. When performed by a qualified, licensed practitioner using FDA-regulated sterile needles, acupuncture is considered exceptionally safe with a very low risk of side effects—especially compared to many common pain medications.
Insurance & Coverage
The healthcare community is increasingly recognizing acupuncture’s value. Many major providers now offer coverage, and Medicare specifically covers acupuncture for chronic low-back pain.
Ready to experience the benefits?
Mark Franco, MSOM, L.Ac.
Mark Franco, L.Ac., is a highly experienced acupuncturist, educator, and clinician with more than two decades of expertise in Traditional Chinese Medicine (TCM), Japanese acupuncture, orthopedic rehabilitation, and integrative healthcare.
Mark began studying acupuncture and Chinese medicine at 15 years old, apprenticing under his uncle. He then went on to receive his degree in Traditional Chinese Medicine from Samra University in 1998 and became California Acupuncture Board Certified in 2000. From 1997 to 2009, Mark pursued advanced studies in Japanese acupuncture under renowned practitioner Kiiko Matsumoto, developing specialized skills in diagnostic and treatment approaches that continue to inform his clinical practice.
In 2006, Mark earned certification in Orthopedic Acupuncture, expanding his expertise in the treatment of musculoskeletal disorders, pain management, and rehabilitation. Between 2007 and 2010, he completed clinical studies at Good Samaritan Hospital, gaining experience in cardiac rehabilitation, post-stroke recovery, and pre- and post-operative care for total hip and knee replacement patients.
A dedicated practitioner, educator and innovator, Mark played a key role in launching the first doctoral program in Reproductive Medicine in the United States, helping advance specialized education and clinical training within the acupuncture and integrative medicine professions. He has also served as a clinical supervisor for both master's and doctoral cohorts at multiple TCM universities throughout Southern California, mentoring future practitioners and supporting the development of advanced clinical competencies.
Throughout his career, Mark has remained committed to combining evidence-informed practice, classical East Asian medicine, and modern clinical applications to provide comprehensive, patient-centered care. His diverse background and medical collaboration has established him as a respected clinician, educator, and leader in the field of acupuncture and integrative medicine.
About
Mark Franco,MSOM, L.Ac.
4012 Katella Ave. Suite 105
Los Alamitos, CA 90720
phone/text (310) 709-0177